Wednesday, May 27, 2009

Marketing: A complete study resource

Study the following marketing occupation-specific glossaries and then test your understanding with the corresponding randomized multiple choice tests. Because the 10-question tests are randomly generated from a bank of 50 questions, you can test yourself over and over again. In addition, there are lists of trade journals and Web links relevant to each occupational area if you want to learn more.

Source: The Mcgraw Hill Companies

1.Advertising Services
Glossary
Trade and Association Links
Practice Test


2.Apparel and Accessories Marketing
Glossary
Trade and Association Links
Practice Test


3.Business Services Marketing
Glossary
Trade and Association Links
Practice Test

4.Entrepreneurship
Glossary
Trade and Association Links
Practice Test

5.Financial Services Marketing
Glossary
Trade and Association Links
Practice Test

6.Food Marketing
Glossary
Trade and Association Links
Practice Test

7.Hospitality Services
Glossary
Trade and Association Links
Practice Test

8.International Marketing
Glossary
Trade and Association Links
Practice Test

9.Marketing Management
Glossary
Trade and Association Links
Practice Test

10.Marketing Research
Glossary
Trade and Association Links
Practice Test

11.Retail Merchandising
Glossary
Trade and Association Links
Practice Test

12.Restaurant Management
Glossary
Trade and Association Links
Practice Test

13.Sports and Entertainment Marketing
Glossary
Trade and Association Links
Practice Test

14.Travel and Tourism Marketing
Glossary
Trade and Association Links
Practice Test

15.Vehicles and Petroleum Marketing
Glossary
Trade and Association Links
Practice Test